On September 7th, Universal City Studios and Amblin' jointly filed ten applications to register JURASSIC WORLD: FALLEN KINGDOM as a federal trademark, with each application covering different goods or services. Those goods and services cover not only entertainment services, but also a variety of merchandise one would expect to be marketed with a blockbuster movie. Some of the goods and services listed in these applications include:
- Entertainment services in the nature of the production and distribution of film, television series and short form entertainment content each featuring reality, comedy, drama, news and variety; amusement park attraction and theme park services (Class 41);
- Books and magazines in the fields of entertainment (Class 16);
- Prerecorded video discs and DVDs featuring motion pictures, television series or other short form entertainment programs in the nature of comedy, drama, news, reality and variety content; downloadable software in the nature of a mobile application for playing games and accessing entertainment content for use with computers, portable handheld digital electronic communication devices, mobile devices and wired and wireless communication devices (Class 9);
- A variety of clothing items (Class 25);
- Toys, games and playthings, namely, action figures and accessories therefor (Class 28); and
- A variety of snacks and food items (Classes 29 and 30).
Universal and Amblin' filed all these applications on an intent-to-use basis, suggesting they have a bona fide intention to (but may not) use the JURASSIC WORLD: FALLEN KINGDOM mark in conjunction with all the listed goods and services (which makes sense considering the film is not set to be released until next summer, so it's very unlikely they would be offering those goods and services under that mark as this time). See TMEP 806.01(b); 15 USC 1051(b).
As I've blogged about before, it is not uncommon for entertainment companies to file several trademark applications for a broad range of goods and services prior to the premiere of a movie or television show. I would not be surprised if Universal and Amblin' file more applications for this film prior to the premiere date.
According to reports, Chris Pratt is back to star in this film, which is scheduled to hit theaters on June 22, 2018.
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