Thursday, October 29, 2015

Trademark for EMOJI BANDAGES Filed

On October 23rd, a company out of Florida called Kangaroo Manufacturing filed a federal trademark application for EMOJI BANDAGES as it relates to "[a]dhesive bandages; Adhesive for bandages for skin wounds; Bandages for dressings; Bandages for skin wounds[.]"
A couple months ago, I blogged about EMOJI CARDS, a trademark filed for a charades-like card game involving emojis. It looks like Emoji Bandages are next. What a time to be alive.

Unfortunately, Kangaroo Manufacturing filed this trademark on an intent-to-use basis, meaning it is not yet using the mark and therefore we do not have a specimen showing the mark in commerce to see what these bandages might look like.

On another note, does this trademark application have any issues in being "merely descriptive" of the goods offered in conjunction with it? Maybe, if the bandages do in fact display emojis. Kangaroo Manufacturing should pay attention to the EMOJI CARDS application, which will be assigned to an examining attorney relatively soon, to see if an office action get issued by the Trademark Office regarding the potential descriptiveness of that application. If not, Emoji Bandages may be in the clear.

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