Production Company Behind Wicked Tuna Files Trademark Related to Celebrity Decathlon TV Show

On July 17th, Pilgrim Films and Television, Inc., the production company behind Wicked Tuna and The Ultimate Fighter, filed a trademark application for CELEBRITY DECATHLON as it relates to

Entertainment services, namely, an ongoing television series featuring a competition-based program and companion variety programs in the field of sports; entertainment services in the nature of a television program featuring live action, comedy and/or drama; entertainment services in the nature of a television program providing a virtual environment in which users can interact through social networking, global network, mobile telephone or other communication network; entertainment services in the nature of providing a website portal in the field of entertainment, news, sports and information via a global computer network[.]

This "intent to use" filing appears to be a preliminary step towards a celebrity decathlon reality show with some sort of viewer involvement through social media. Voting, perhaps? Keep an eye out.